Give every production an address you can share
An agency partner, journalist and commissioning team may arrive with different questions about the same title. Agree the information a production page needs: synopsis, format, approved stills, company role, credits and a next contact step. Decide which details belong to the company and which belong to a particular production. A stable title URL gives your team one destination for an enquiry or announcement, while category navigation helps someone who knows the kind of work they want but has not chosen a title.
